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Employees who serve customers operate in a variety of systems across each enterprise, and businesses recognize the value of using Genesys WEM technology to manage and support those employees who are interacting with customers on other platforms. Many organizations operate contact centers using third-party ACD platforms, CRM-based case handling systems, or legacy routing environments. While some or all interactions are handled outside of Genesys Cloud, businesses still require unified and comprehensive:
However, without centralized data ingestion:
Organizations need a way to centralize performance, analytics, and workforce management — when replacing their external interaction handling platform isn’t possible or practical due to financial barriers. Often, contracts that customers are locked into simply do not allow them to move interaction handling to GC in the near term.
By delivering this open API, Genesys allows organizations to centralize performance, workforce intelligence, and improved insights in Genesys Cloud — even when customer interactions are handled on external platforms. Bring Your Own Interactions (BYOI) enables organizations to ingest externally handled interactions, agent presence, and routing status data into Genesys Cloud CX using secure public APIs.
BYOI allows Genesys Cloud to function as a centralized orchestration and analytics platform while interactions continue to be handled on a third-party system.
The solution includes:
A global enterprise operates a 4,000-agent contact center using a third-party telephony platform for voice and a CRM for email case management. The organization wants to modernize workforce planning, apply AI analytics, and centralize performance management — but cannot replace the telephony system immediately due to contractual and operational constraints.
Using BYOI:
The organization gains full analytics and workforce capabilities while maintaining operational continuity on the external system.
| Benefit | Explanation |
|---|---|
| Increased Employee Adherence | BYOI centralizes agent presence, routing status, and interaction activity in Genesys Cloud, enabling real-time adherence monitoring and consistent workforce visibility across all work, allowing supervisors to improve schedule compliance, recover productive capacity, and better utilize the existing workforce. |
| Improved First Contact Resolution | BYOI ingests external interaction metadata and recordings into Genesys Cloud, enabling centralized analytics, consistent evaluation, and AI-driven insights that surface resolution gaps, support targeted coaching and performance management, and improve agent effectiveness, thereby increasing first-contact resolution while reducing avoidable repeat interactions and associated operational costs. |
| Reduced Workforce Management Effort | BYOI unifies interaction, workforce, and performance data within Genesys Cloud, enabling standardized, real-time reporting and eliminating manual data reconciliation, allowing workforce management teams to reduce administrative effort and focus on forecasting accuracy, intraday management, and improving overall operational efficiency. |
| Reduced Workforce Inefficiency | BYOI consolidates interaction, agent, and routing data within Genesys Cloud, providing real-time visibility into workload and staffing. This enables workforce teams to better match resources to demand, reduce unnecessary staffing, and cut inefficiencies. |
BYOI enables Genesys Cloud CX to ingest externally handled interactions and agent state events through secure APIs. Once ingested, these events are processed by downstream services such as Analytics, Workforce Management, and Quality Management in the same way native Genesys Cloud conversations are processed.
This allows organizations to centralize reporting, AI insights, and performance optimization while continuing to use external routing systems.
BYOI transforms Genesys Cloud CX into an experience orchestration and workforce intelligence hub, independent of where interactions originate.
Platform scalability targets include:
Agents log into Genesys Cloud to:
When assigned to an external registered source:
The UI reflects injected states but does not control external routing behavior.
BYOI supports real-time visibility for:
Real-time accuracy depends on near real-time injection of presence and routing events.
Injected interactions contribute to:
Email injection supports metadata analytics only (no media content).
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The customer or integration partner is responsible for:
Genesys Cloud is responsible for:
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V 1.0.0 Last Updated 05/08/2026